More than 20% of internet users admit to clicking the “report as spam” button and sending messages that may not technically qualify as spam directly to the junk folder.
Abuse Of The “Report As Spam Button”
Almost 40% of email users admit that they click on the “report as spam” button either “often” or “very often”. Over [...]
Email marketing servers manage to get an average of about 88% of their messages delivered, with more than 0.7% filtered out and 9% rejected. Legitimate servers, even with one spam-trap hit witnessed a drop in email delivery rates down to an average of less than 40%.
Close to 30% of marketing executives make the mistake of [...]
If you have made up your mind that you are ready to become serious about online email marketing, then you should consider email newsletters. There are quite a few good reasons to create email newsletters. Businesses that create online newsletters generally have a greater turnaround in their marketing investments than companies that do not use [...]
